The behavioral approach to management began in the 1960s with organizational behavior (OB).

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The behavioral approach to management, focusing on the behavior and motivations of individuals within organizations, began to emerge as a distinct perspective in the early 20th century, notably with the Hawthorne Studies in the late 1920s and early 1930s, predating the formal establishment of organizational behavior (OB) as a field in the 1960s.

The Behavioral Approach to Management Began in the 1960s with Organizational