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Prior to 2004, Nokia Launched Different Cell Phone Products in Different

Question 66

Multiple Choice

Prior to 2004, Nokia launched different cell phone products in different countries at different times. Nokia also used different advertising images and messages in different countries. Which approach to the world marketplace was Nokia using?


A) product-communications extension
B) product extension-communications adaptation
C) product adaptation-communications extension
D) product-communication adaptation
E) product invention

Correct Answer:

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