Germany's Aldi and Lidl ("Where quality is cheaper!")and France's Leader Price ("Le Prix La Qualité en Plus!")are among the most popular discount retailers.

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Aldi and Lidl are German discount supermarket chains known for their low prices and efficient shopping experience, while Leader Price is a French discount store with a similar focus on value for money, making them popular among consumers looking for quality products at lower prices.

Germany's Aldi and Lidl ("Where Quality Is Cheaper!")and France's Leader