A search advertiser only pays if ________.
A)consumers click through to its website
B)the advertiser gains more customers
C)the advertiser gains more revenue
D)their display ads go to different groups
E)the advertiser can build better customer relationships

Question

Quizplus · Accepted Answer

A search advertiser only pays when a consumer clicks on their ad and is redirected to their website. This payment model is known as pay-per-click advertising, where advertisers are only charged when a user clicks on their ad, not when the ad is just displayed.

A Search Advertiser Only Pays If ________