Which of the following is a part of the consumer market?
A)Scott Sign Systems sells interior signs to an Alabama resort.
B)A municipal government buys chemicals for its city swimming pools.
C)Sue buys a gift for her mother.
D)A Canadian software company buys airplane tickets to send a group of salespeople to make a presentation to a heavy equipment manufacturer in Japan.
E)Airmark sells a vinyl printing press to a manufacturer of plastic bags.

Question

Quizplus · Accepted Answer

The consumer market refers to individuals who purchase goods or services for their own personal use or household consumption. Sue buying a gift for her mother falls under this category.

The other options involve businesses (Scott Sign Systems, municipal government, Canadian software company) or selling to other businesses (Airmark selling a vinyl printing press to a manufacturer of plastic bags), which is not part of the consumer market.

Which of the Following Is a Part of the Consumer