You have an upset stomach. Your spouse rushes to the corner convenience store for a bottle of Pepto-Bismol. This product is a(n)________ product.
A)unsought
B)convenience
C)augmented
D)shopping
E)specialty

Question

Quizplus · Accepted Answer

Pepto-Bismol is a convenience product because it is a low-cost, frequently purchased product that requires little effort to locate and purchase at a nearby convenience store. It is not an unsought product because it is a medication commonly used to relieve upset stomachs, and it is not a shopping or specialty product as consumers do not typically spend significant time searching for or comparing different brands of Pepto-Bismol. It may be considered an augmented product if it includes additional features beyond its basic function, such as packaging or flavor options. However, in this scenario, there is no indication that the Pepto-Bismol purchased includes any augmented features.

You Have an Upset Stomach