A great ________ absolutely requires a strong, memorable name.
A) company
B) product
C) brand
D) promotion
E) service
Correct Answer:
Verified
Q43: One of the main branding strategy decisions
Q44: Once chosen the brand name should be
Q45: It is the _ job to create
Q46: _ is universally one of the most
Q47: Besides a logo, name and icon brands
Q49: The brand must stand out in ways
Q50: A(n)_ is created for and owned by
Q51: National brands are so-called because they are
Q52: Brand managers often describe their brands using
Q53: Coca-Cola, IBM and Microsoft are all examples
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