After a research instrument is selected,the next step in the marketing research process is ________.
A)selecting a sampling method
B)interpreting the findings
C)implementing the research plan
D)collecting secondary data
E)selecting a research approach

Question

Quizplus · Accepted Answer

After selecting the research instrument, the next step is to implement the research plan, which involves carrying out the research activities as per the designed plan. This includes collecting and analyzing data, which is followed by interpreting the findings. The sampling method, research approach, and secondary data collection are important aspects of the research design process but occur prior to selecting the research instrument. Therefore, option C is the correct answer.

After a Research Instrument Is Selected,the Next Step in the Marketing