Executives,manufacturing employees and salespeople are all examples of ________.
A)external sources for new-product ideas
B)internal sources for new-product ideas
C)core members of innovation management systems
D)research and development team members
E)new-product committee members

Question

Quizplus · Accepted Answer

Executives, manufacturing employees, and salespeople are all internal sources for new-product ideas. Internal sources are those within the organization, including employees, departments, and management. They are often the best sources of new-product ideas since they have a deep understanding of the organization, its capabilities, and its customers.

Executives,manufacturing Employees and Salespeople Are All Examples of ________