The search for new-product ideas should be ________ rather than ________.
A)intermittent;continuous
B)systematic;haphazard
C)segmented;holistic
D)impulsive;strategic
E)employee-centred;customer-centred

Question

Quizplus · Accepted Answer

The search for new-product ideas should be systematic rather than haphazard to ensure that it is based on a structured approach that is more likely to result in successful ideas. A haphazard approach is more likely to result in missed opportunities and unsuccessful new products.

The Search for New-Product Ideas Should Be ________ Rather Than