A small,successful chain of mostly urban stores offers stylish clothes made of all-organic materials for infants,toddlers and young children.It is considering using direct and digital marketing to reach potential customers who live outside of the company's existing markets,with the goal of creating emotional connections and long-term relationships with a new group of customers.Which of the following methods of direct and digital marketing would likely be most effective in accomplishing this goal?

Question

Quizplus · Accepted Answer

Catalogue marketing allows the company to showcase its products in a visually appealing manner and provide detailed information about materials and production methods. It also allows potential customers to easily browse and order products from the comfort of their own homes, creating a convenient and low-pressure shopping experience that can foster emotional connections and long-term relationships.

A Small,successful Chain of Mostly Urban Stores Offers Stylish Clothes