Building a relationship with your audience at the right emotional level will help the writer avoid which common mistake in persuasive communication?
A)Using a hard sell
B)Resisting compromise
C)Relying solely on great arguments
D)Assuming persuasion is a one-shot effort
E)Convincing the audience to say "yes" in one step

Question

Quizplus · Accepted Answer

C)Great arguments are important, but connecting with your audience on the right emotional level and communicating through vivid language are just as vital. Sometimes a well-crafted story can be even more compelling than dry logic.

Building a Relationship with Your Audience at the Right Emotional