Four key customer markets are the consumer, business, global, and ________ market.
A) demographic
B) physical
C) nonprofit
D) product
E) exclusive

Question

Quizplus · Accepted Answer

The correct answer is the nonprofit market, which refers to the segment of the market that includes organizations whose goals are not primarily profit-oriented, such as charities, educational institutions, and government agencies. These entities often require goods and services for their operations, making them a distinct customer market alongside consumer, business, and global markets.

Four Key Customer Markets Are the Consumer, Business, Global, and ________