A marketing research firm has instructed its research associates to collect primary data by stopping people at a shopping mall or busy street corner and request an interview on the spot. What are the drawbacks of using this method?
Correct Answer:
Verified
View Answer
Unlock this answer now
Get Access to more Verified Answers free of charge
Q28: Aromas is a popular brand of cosmetic
Q61: Briefly describe the methods of forecasting future
Q65: Which of the following is True about
Q69: The basis of cohort segmentation is that
Q75: With respect to the sampling plan, three
Q90: Discuss the impact of tougher environmental regulations
Q101: The goal of exploratory research is to
Q109: James collected primary data when he distributed
Q130: The response rate is usually very high
Q153: Simpsons, a manufacturer of air conditioners, finds
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents