Public relations should always foster
A) Organizational leadership
B) Open, two-way communication
C) Mutual understanding
D) A position for the organization's interest
E) Both B and C.

Question

Quizplus · Accepted Answer

Open, two-way communication and mutual understanding are both essential components of effective public relations. By promoting open lines of communication and seeking to understand the perspectives and needs of their stakeholders, public relations professionals can help build strong relationships and enhance the reputation of the organization. In addition, this approach can help the organization earn trust and credibility, which can translate into better relationships with key stakeholders and improved performance over time.

Public Relations Should Always Foster