Today's public relations practitioner must understand
A) The QR codes behind social media sites.
B) how to manage competition and conflict.
C) how to achieve clear and consistent communication.
D) the importance of media opposition.
E) Both B and C.

Question

Quizplus · Accepted Answer

Today's public relations practitioner must not only know how to manage competition and conflict but they should also be able to achieve clear and consistent communication. Both B and C are important for a PR practitioner to keep in mind. The other options (A and D) are not necessarily critical for understanding PR in today's world.

Today's Public Relations Practitioner Must Understand