Back-stage or invisible process becomes important to customers in which of the following situations.
A) Kitchen sends wrong order
B) Flowers are delivered to a different address
C) Refund is refused
D) All of the above
E) Only a & b

Question

Quizplus · Accepted Answer

In all three situations mentioned, customers are likely to be concerned with what goes on behind the scenes or in the back-end of the business. They may want to know how the mistake occurred, what steps are being taken to rectify it, and why a refund has been refused. Transparency in these processes can help restore customer confidence and prevent future complaints.

Back-Stage or Invisible Process Becomes Important to Customers in Which