Companies are realizing that their only enduring competitive strength may be their ________ with customers.
A)knowledge
B)expertise
C)relationships
D)trade

Question

Quizplus · Accepted Answer

While knowledge and expertise are valuable, they can be copied or surpassed by competitors. A strong relationship with customers, however, can lead to loyalty and trust, making it harder for competitors to lure customers away. Trade is not a relevant option.

Companies Are Realizing That Their Only Enduring Competitive Strength May