Some companies monitor the integrity of their brands through a program of:

Question

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Brand management refers to the process of overseeing and controlling the various aspects of a brand, including its image, messaging, and reputation. This includes monitoring the integrity of the brand, ensuring that it is consistently presented in a way that aligns with its values and goals, and taking steps to protect it from potential threats or damage. Other options listed are not commonly used terms in the context of brand monitoring and management.

Some Companies Monitor the Integrity of Their Brands Through a Program