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Management Study Set 11
Quiz 9: Strategic Management
Path 4
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Question 61
Multiple Choice
Who targets a narrow market segment with customized products?
Question 62
Multiple Choice
An organization that initially brings a product innovation to the market is known as the ________.
Question 63
Multiple Choice
A company that competes by offering unique products that are widely valued by customers is following a ________.
Question 64
Multiple Choice
A cost leadership strategy requires a firm to ________.
Question 65
Multiple Choice
In an organization, the single independent businesses which formulate their own competitive strategies are known as ________.
Question 66
Multiple Choice
Which of the following is an advantage of being a first mover?
Question 67
Multiple Choice
Managers should "milk" cash cows for as much as they can, limit any new investment in them, and use the large amounts of cash generated to invest in ________ and ________.
Question 68
Multiple Choice
A ________ firm uses both online and traditional stand-alone locations.
Question 69
Multiple Choice
Which of the following strategies involves a cost advantage or a differentiation advantage in a narrow segment?
Question 70
Multiple Choice
Which of the following is a competitive force under the five forces model?
Question 71
Multiple Choice
________ should be sold off or liquidated as they have low market share and low growth potential.
Question 72
Multiple Choice
________ is the ability to recognize major external changes, to quickly commit resources, and to recognize when a strategic decision is not working.
Question 73
Multiple Choice
An Internet-based knowledge management system that shortens customer response times would be an e-business technique that contributes to the competitive advantage of a ________.
Question 74
Multiple Choice
Kiva Systems, manufacturer of robots used in flexible automation systems, demonstrates the power of ________ by "teaching" its robots to dispose of used cardboard and to assist in gift wrapping for e-commerce warehouse fulfillment.