Dell Computer's use of information systems to improve efficiency and implement "mass customization" techniques to maintain consistent profitability and an industry lead illustrates which business objective?
A) improved flexibility
B) improved business practices
C) competitive advantage
D) survival

Question

Quizplus · Accepted Answer

Dell's use of information systems to improve efficiency and implement mass customization techniques helped them achieve a competitive advantage in the industry. This allowed them to maintain consistent profitability and remain a leader in the market.

Dell Computer's Use of Information Systems to Improve Efficiency and Implement