The implementation of marketing practices directed outside the business to create value and to form productive customer relationships is called ________.

Question

Quizplus · Accepted Answer

External marketing refers to the marketing practices that are aimed at creating value and building positive relationships with customers outside the business. Internal marketing, on the other hand, focuses on marketing practices aimed at creating value for employees within the business. Relationship marketing is a broader approach to marketing that emphasizes building and maintaining long-term relationships with customers, suppliers, and other stakeholders. Social marketing refers to marketing practices aimed at creating positive social and environmental impact. Business marketing, also known as B2B marketing, refers to marketing practices aimed at selling goods or services to other businesses rather than individual consumers.

The Implementation of Marketing Practices Directed Outside the Business to Create