Advertising, promotion, customer service, and distribution strategies are typically part of the ________ section in a marketing plan.

Question

Quizplus · Accepted Answer

The marketing mix includes product, price, promotion, and place (distribution), which are all part of a company's marketing strategy. Therefore, advertising, promotion, customer service, and distribution strategies would all fall under the marketing mix section of a marketing plan.

Advertising, Promotion, Customer Service, and Distribution Strategies Are Typically Part