Because of the information technology revolution, few major companies today use ad agencies to develop advertising campaigns.

Question

Quizplus · Accepted Answer

While it is true that technology has changed the advertising industry, many major companies still rely on ad agencies to develop their advertising campaigns. Ad agencies offer expertise, creativity, and a specialized skill set that many companies may not have in-house. However, some companies may choose to handle their advertising in-house or work with a smaller marketing firm instead of a traditional ad agency.

Because of the Information Technology Revolution, Few Major Companies Today