Archer Daniels Midland Co.(ADM)is the world's largest cocoa-bean processor.It buys cocoa beans and converts them into cocoa powder and cocoa butter,which it then sells to companies like Hershey's that manufacture consumer products containing chocolate.ADM is operating in a(n)________ market.
A)consumer
B)government
C)industrial
D)processor
E)reseller

Question

Quizplus · Accepted Answer

Business marketing organizations operating in an industrial market buy a good or service,reprocess it,and then sell it to another buyer.In this instance,ADM buys cocoa beans,reprocesses them,and then resells them to consumer package goods manufacturers like Hershey's.