Keystone Foods,which invented the individual quick freeze process for beef,provides McDonald's with millions of pounds of chicken,beef,and fish annually for use in its restaurants.The firm sources the animal proteins from farms and processes them in a variety of ways,such as breading or freezing,before selling them to McDonald's.Keystone is operating in a(n)________ market.
A)heavy goods
B)government
C)service
D)industrial
E)reseller

Question

Quizplus · Accepted Answer

Marketing organizations operating in an industrial market buy a product or service,reprocess it,and then sell it to another buyer.In this case,the company acquires animal proteins from farms,processes them,and sells them to McDonald's.

Keystone Foods,which Invented the Individual Quick Freeze Process for Beef,provides