Figure 8-4,Question 2

-Consider Figure 8-4,Question 2 above,which was part of a Wendy's survey that assessed fast-food restaurant preferences among present and prospective consumers.Question 2 illustrates which type of question format?
A)dichotomous
B)open-ended
C)Likert scale
D)attitudinal
E)semantic differential

Question

Figure 8-4,Question 2
 
-Consider Figure 8-4,Question 2 above,which was part of a Wendy's survey that assessed fast-food restaurant preferences among present and prospective consumers.Question 2 illustrates which type of question format?
A)dichotomous 
B)open-ended 
C)Likert scale 
D)attitudinal 
E)semantic differential

Quizplus · Accepted Answer

This question is an example of a dichotomous question,the simplest form of a fixed alternative question that allows only a yes or no response.

Figure 8-4,Question 2 -Consider Figure 8-4,Question 2 Above,which Was Part of a Wendy's