The type of appeal used to imply either directly or subtly that the product is more fun or exciting than competitors' offerings is referred to as a(n)
A) authoritarian appeal.
B) coercive appeal.
C) family appeal.
D) humorous appeal.
E) sex appeal.
Correct Answer:
Verified
Q86: Lance Armstrong and Tiger Woods, both sports
Q90: The means by which an advertising message
Q91: All of the following statements are true
Q91: The American Cancer Society reports that 57,000
Q93: The American Association of Advertising Agencies reports
Q94: All of the following are factors used
Q96: An ad for Hydroxycut,a dietary supplement sold
Q96: When bebe, a contemporary women's clothing store,
Q97: One problem with humorous appeals is that
A)their
Q98: The type of appeal used to suggest
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents