Repeated exposure to novel stimuli causes people to have more positive feelings about them. This is known as:

Question

Quizplus · Accepted Answer

The mere exposure effect refers to the phenomenon where people tend to develop more favorable attitudes towards things simply because they are familiar with them. This effect has been demonstrated in various contexts, from liking people more if we see them more often to preferring brands that we have been exposed to repeatedly.

Repeated Exposure to Novel Stimuli Causes People to Have More