Unfreezing is likely to be easier when forces for change are strong and organizational leaders are aware of them.

Question

Quizplus · Accepted Answer

When there are strong forces for change, organizational leaders are more likely to recognize the need for unfreezing and be open to it. It is easier to create a sense of urgency and establish the need for change when there are clear problems or opportunities that require action. Without these strong forces for change, leaders may be more resistant to unfreezing and maintaining the status quo.

Unfreezing Is Likely to Be Easier When Forces for Change