Scott determines that his firm's strategy leverages its key resources. Which of the following criteria for evaluating the quality of a firm's strategy is Scott assessing?
A) External fit
B) Internal fit
C) Differentiation
D) Implementable

Question

Scott determines that his firm's strategy leverages its key resources. Which of the following criteria for evaluating the quality of a firm's strategy is Scott assessing?
A) External fit
B) Internal fit
C) Differentiation
D) Implementable

Quizplus · Accepted Answer

Scott is assessing the criterion of internal fit, which evaluates whether a firm's strategy is aligned with its key resources and capabilities.

Scott Determines That His Firm's Strategy Leverages Its Key Resources