By the early 1980s, ad agencies began to openly voice their distrust of the sacred, all-encompassing reliance on scientific research methods established in the 1950s, and in-house research departments began to shrink or disappear.

Question

Quizplus · Accepted Answer

This statement is true. Ad agencies did start to question the reliance on scientific research methods and in-house research departments began to shrink or disappear by the early 1980s.

By the Early 1980s, Ad Agencies Began to Openly Voice