The creative brief is a small document with a big role-in essence, it gets everyone moving in the same direction.

Question

Quizplus · Accepted Answer

The statement is true. The creative brief is a concise document that outlines the goals, target audience, message, and other important details of a project. It serves as a guide for everyone involved in the project, ensuring that everyone is on the same page and working towards the same objectives.

The Creative Brief Is a Small Document with a Big