Nielsen Media Research has found that, much like TV viewers who want to avoid commercials, the majority of video game players want to eliminate brand placements in games.

Question

Quizplus · Accepted Answer

Nielsen Media Research has not specifically reported that the majority of video game players want to eliminate brand placements in games. In fact, some studies suggest that players may not mind or even appreciate brand placements if they enhance the gaming experience.

Nielsen Media Research Has Found That, Much Like TV Viewers