Direct marketing is defined as an interactive system that uses one or more advertising media to

Question

Quizplus · Accepted Answer

Direct marketing aims to generate a measurable response and/or transaction, which distinguishes it from other forms of advertising that focus on building brand awareness or reaching a large audience. By using targeted messaging and specific calls to action, direct marketing encourages consumers to take immediate action, such as making a purchase or requesting more information.

Direct Marketing Is Defined as an Interactive System That Uses