You are the marketing manager for the Internet's largest online shoe retailer.The company ships shoes of all types, styles, and sizes to locations throughout the U.S.and around the world.Given a choice between access to a mailing list and access to a marketing database, which would you choose? Define each.What are the advantages of your choice? Be as specific as possible.

Question

Quizplus · Accepted Answer

The Answer of You are the marketing manager for the Internet's largest online shoe retailer.The company ships shoes of all types, styles, and sizes to locations throughout the U.S.and around the world.Given a choice between access to a mailing list and access to a marketing database, which would you choose? Define each.What are the advantages of your choice? Be as specific as possible.

You Are the Marketing Manager for the Internet's Largest Online