Influencer marketing could be considered a special case of public relations.

Question

Quizplus · Accepted Answer

Influencer marketing involves partnering with individuals who have a strong online presence and social media following to promote a brand or product. This is similar to traditional public relations tactics, which aim to build relationships with influencers and media outlets to gain positive coverage and publicity. Therefore, influencer marketing can be considered a specialized form of public relations.

Influencer Marketing Could Be Considered a Special Case of Public