Tanya recently purchased paper towels,sodas,and frozen pizzas at Sam's Club,a hypermarket.In the marketing channel system,Tanya is best described as a(n)________.
A) independent retailing agent
B) consumption representative
C) downstream channel member
D) upstream channel member
E) specialized intermediary

Question

Quizplus · Accepted Answer

Tanya is the end consumer or the final destination in the marketing channel system, making her a downstream channel member.

Tanya Recently Purchased Paper Towels,sodas,and Frozen Pizzas at Sam's Club,a