Which of the following is a buyer benefit that could be used by a person selling automobile tires?
A) steel belted
B) service in all fifty states
C) 30,000-mile rating
D) manufactured in the U.S.A.
E) greater driving safety

Question

Quizplus · Accepted Answer

Greater driving safety is a buyer benefit that is relevant to automobile tires, as it taps into the primary concern of many tire shoppers: safety on the road. Steel belted, service coverage, and country of origin may also be important to some buyers, but these are generally secondary concerns to safety and performance. The 30,000-mile rating may be attractive to some buyers, but it may not be a key selling point for others who prioritize other features like durability or performance.

Which of the Following Is a Buyer Benefit That Could