Aspen Stewart is one of five sales managers at a sports equipment company. She and the other sales managers are under pressure from management to keep their teams of sales representatives motivated and hitting their sales quotas. Because of that, Aspen has studied psychology and motivation, and is always looking for better ways to motivate her team.
-The biggest factor in motivation for sales representatives is enjoying sales as a career. This means that the best way for Aspen to build a motivated sales team is to:

Question

Quizplus · Accepted Answer

Research has shown that a mix of external rewards (such as cash bonuses) and internal rewards (such as recognition and job satisfaction) is more effective in motivating employees than relying solely on one type of reward. Providing a mix of rewards can help employees feel valued and recognized while also incentivizing top performance. Teaching cold-calling and providing benefits may be helpful, but they are not the most important factor in motivation for sales representatives. Implementing a straight commission compensation plan may actually demotivate some employees who value a steady salary.

Aspen Stewart Is One of Five Sales Managers at a Sports