A product has greater place utility for a potential customer when it can be purchased with minimum risk and shopping time.

Name: A product has greater place utility for a potential customer when it can be purchased with minimum risk and shopping time.
Brand: Quizplus
Rating: 4.8 (40 reviews)

Question

Quizplus · Accepted Answer

Place utility refers to the value added to a product by having it available at a convenient location for the customer, not necessarily related to risk or shopping time.

A Product Has Greater Place Utility for a Potential Customer