Question 1

Demonstrate how a company can add value by using Porter's value chain analysis.

Accepted Answer

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Question 2

MIS can add value to both primary activities and support activities in the value chain. Which of the following is not an example of a company adding value by the use of MIS in a primary activity?
A)Scottrade Corp. creating an online system for employees to track paychecks, benefits, wellness rewards program, and other employee benefit items.
B)A system for the sales and marketing departments to track specific sales targets and follow up processes.
C)An easy electronic survey, similar to the survey monkey, to be sent to the customer right after a service was completed.
D)Royal Crest Dairy using their custom order and delivery system through an easily accessible Web portal for the customer to track delivery status.

Accepted Answer

MIS can add value to both primary and support activities within a business. All are primary activities except Scottrade Corp. creating an online system for employees to track paychecks, benefits, wellness rewards program, and other employee benefit items. This is a support value activity.

Question 3

Describe the information age and the differences between data, information, business intelligence, and knowledge.

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Question 4

Explain systems thinking and how management information systems enable business communications.

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Question 5

MIS can add value to both primary and support activities within a business. Which of the following is not an example of a company adding value by the use of MIS in a support activity?
A)Netflix creating a business strategy for the video rental market that delivers videos via the mail.
B)The human resources department creates a tracking system to efficiently reward employees based on their performance.
C)Scottrade Corp. creating an online system for employees to track paychecks, benefits, wellness rewards program, and other employee benefit items.
D)The University of Forks creates a program to automatically order office supplies such as pens and pads of paper for its employees.

Accepted Answer

MIS can add value to both primary and support activities within a business. All are support activities except for the example, Netflix creating a business strategy for the video rental market that makes renting a movie simplified with their inexpensive, no late fee, quick mail delivery system. This is a primary value activity.

Question 6

Which of the following decisions does a firm need to make as soon as it has identified the activities from the value chain that are bringing the highest added value to their customers?
A)Target high value-adding activities to further enhance their value.
B)Target low value-adding activities to increase their value.
C)Perform some combination of the two.
D)All of the above.

Accepted Answer

When a firm has identified the activities from the value chain that are bringing the highest added value to their customers, they need to make decisions regarding the competitive advantage by determining whether to 1)Target high value-adding activities to further enhance their value, 2)Target low value-adding activities to increase their value, and 3)Perform some combination of the two.

Question 7

When evaluating the value chain, which of the following is included in the support value activities?
A)Inbound activities.
B)Marketing and sales.
C)Firm infrastructure.
D)Finance and sales.

Accepted Answer

The support value activities found along the top of the value chain include 1)firm infrastructure, 2)human resource management, 3)technology development, and 4)procurement.

Question 8

Identify the different departments in a company and why they must work together to achieve success.

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Question 9

Define the 6 primary MIS-related strategic positions in an organization along with their associated responsibilities.

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Question 10

Describe Porter's Five Forces Model and explain each of the five forces.

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Question 11

Explain why competitive advantages are temporary.

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Question 12

Compare Porter's three generic strategies.

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Question 13

When evaluating the value chain, all of the following are included in the primary value activities except ________.
A)Inbound activities.
B)Operations.
C)Service.
D)MIS development.

Accepted Answer

The primary value activities include 1)inbound logistics, 2)operations, 3)outbound logistics, 4)marketing and sales, and 5)service.

Quiz 1: Management Information Systems: Business Driven MIS

Demonstrate how a company can add value by using Porter's value chain analysis.

MIS can add value to both primary activities and support activities in the value chain. Which of the following is not an example of a company adding value by the use of MIS in a primary activity?

Describe the information age and the differences between data, information, business intelligence, and knowledge.

Explain systems thinking and how management information systems enable business communications.

MIS can add value to both primary and support activities within a business. Which of the following is not an example of a company adding value by the use of MIS in a support activity?

Which of the following decisions does a firm need to make as soon as it has identified the activities from the value chain that are bringing the highest added value to their customers?

When evaluating the value chain, which of the following is included in the support value activities?

Identify the different departments in a company and why they must work together to achieve success.

Define the 6 primary MIS-related strategic positions in an organization along with their associated responsibilities.

Describe Porter's Five Forces Model and explain each of the five forces.

Explain why competitive advantages are temporary.

Compare Porter's three generic strategies.

When evaluating the value chain, all of the following are included in the primary value activities except ________.