_____ refers to a combination of resources and assets that enables a firm to gain a competitive advantage.
A) Core assets
B) Standard assets
C) Supplementary assets
D) Complementary assets

Question

_____ refers to a combination of resources and assets that enables a firm to gain a competitive advantage.
A) Core assets 
B) Standard assets 
C) Supplementary assets 
D) Complementary assets

Quizplus · Accepted Answer

Complementary assets refer to resources and assets that complement a firm's core competencies, allowing it to gain a competitive advantage. These assets may include technology, distribution channels, customer relationships, or intellectual property, among others. By leveraging complementary assets effectively, firms can enhance their core competencies and differentiate themselves from competitors in the marketplace.

_____ Refers to a Combination of Resources and Assets That