An original design manufacturer (ODM) differs from an original brand manufacturer (OBM) in that an ODM _____.
A) does not include final assembly in its organizational boundary
B) does not include research and development in its organizational boundary
C) does not include marketing in its organizational boundary
D) only executes design blueprints provided by other firms

Question

An original design manufacturer (ODM) differs from an original brand manufacturer (OBM) in that an ODM _____.
A) does not include final assembly in its organizational boundary 
B) does not include research and development in its organizational boundary 
C) does not include marketing in its organizational boundary 
D) only executes design blueprints provided by other firms

Quizplus · Accepted Answer

DODMs design and manufacture products as per other company's specifications, hence they do not include marketing within their organizational boundary (C). They also execute design blueprints provided by other firms, making them responsible for the manufacturing process based on these specifications (D).

An Original Design Manufacturer (ODM) Differs from an Original Brand