The global product division structure supports the _____ strategy.
A) transnational
B) global matrix
C) multidomestic
D) global standardization

Question

The global product division structure supports the _____ strategy.
A) transnational 
B) global matrix 
C) multidomestic 
D) global standardization

Quizplus · Accepted Answer

The global product division structure is best suited for a global standardization strategy, which emphasizes consistency and standardization across the world. Geographic regions tend to be less important than product categories in this type of structure, so it is not well-suited for a multidomestic strategy that focuses on adapting products to local markets or a transnational strategy that emphasizes both global and local coordination. The global matrix structure is a hybrid of product and geographic structures and is better suited for the transnational strategy.

The Global Product Division Structure Supports the _____ Strategy