Which of the following is true regarding prospecting at trade shows?
A)It is hard to identify prospects.
B)It is easier to identify good prospects and close sales at a trade show.
C)It is costly because it is hard to close sales for trade show prospects.
D)It requires over five sales calls to close a sale from trade show prospects.
E)Trade show prospects are less motivated to buy than are other prospects.

Question

Quizplus · Accepted Answer

Trade shows are an excellent opportunity to identify good prospects, as attendees are often already interested in the industry or product being showcased. Additionally, the environment of a trade show can be conducive to closing sales, as buyers may be more inclined to make purchases while at the event.

Which of the Following Is True Regarding Prospecting at Trade