Organizing the firm on the basis of function, rather than on the basis of country of operations, demonstrates a geocentric internationalization philosophy.

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Organizing the firm on the basis of function, rather than on the basis of country of operations, demonstrates a geocentric internationalization philosophy. McDonald's and IBM have geocentric internationalization philosophies and are organized based on function, rather than based country of operations.This is found in the "Geocentric Orientation" section (1-3d).

Organizing the Firm on the Basis of Function, Rather Than