Janet, the CEO of Kellyntus, an e-commerce fashion site, makes a media announcement about the company's decision to acquire Shoetoppin, an e-commerce footwear site. In the context of managerial roles, which of the following roles does Janet illustrate in this scenario?
A) The leader role
B) The liaison role
C) The disseminator role
D) The spokesperson role

Question

Quizplus · Accepted Answer

Janet is demonstrating the spokesperson role as she is communicating on behalf of the company to the media about the decision to acquire another e-commerce site.

Janet, the CEO of Kellyntus, an E-Commerce Fashion Site, Makes