Question 1

For businesses that already have an existing Web site and just need to add ordering capabilities and checkout procedures to that site,____ can be used.
A)e-order software
B)shopping robot software
C)shopping cart software
D)online order software

Accepted Answer

Shopping cart software is specifically designed to add ordering capabilities and checkout procedures to an existing website. It allows customers to select products, add them to a virtual cart, and then proceed to the checkout page to complete their purchase.

Question 2

Case 11-2
Sharon is a photographer who works for various wildlife magazines.In order to save money,she buys used digital photography equipment from the Internet.
-Recently,Sharon won a contract to photograph exhibits at the National Zoo.However,the magazine that commissioned these photos is located in a different state.Sharon can use a ____ to authenticate the validity of any contracts she signs electronically.
A)digital certificate
B)banner ad
C)digital wallet
D)permission-based ad

Accepted Answer

A digital certificate can authenticate the identity of a person or organization and validate the authenticity of an electronic document, such as a contract. This would be the most appropriate option for Sharon to use in order to ensure the validity of the contract she signs electronically for the National Zoo exhibit photography. The other options, such as a banner ad, digital wallet, or permission-based ad, do not relate to the authentication of an electronic contract.

Question 3

One option for online ads that is quickly moving into the forefront is the use of ____-that is,ads that are targeted to individuals based on their preferences,buying habits,or interests.
A)behavioral targets
B)behavioral ads
C)preference ads
D)ad mining

Accepted Answer

Behavioral ads are targeted to individuals based on their preferences, buying habits, or interests, making them a highly effective option in online advertising. The other options (A, C, D) are not commonly used terms in online advertising.

Question 4

If you own the trademark to your business name,the ____ Consumer Protection Act protects your trademark in cyberspace.
A)Anticybersquatting
B)Online
C)Cyberbusiness
D)Trademark

Accepted Answer

The Anticybersquatting Consumer Protection Act specifically protects trademark owners from someone else registering or using their trademark as a domain name in bad faith. It helps prevent cybersquatting, which is the practice of registering or using a domain name with the intent of profiting from someone else’s trademark.

Question 5

-The accompanying figure shows a ____ seal.
A)privacy
B)trust
C)security
D)warranty

Accepted Answer

The answer of 
-The accompanying figure shows a ____ seal.
A)privacy
B)trust
C)security
D)warranty...

Question 6

Instead of selling an actual physical or electronic product to customers,____________________ sites sell access to online services.

Accepted Answer

The answer of Instead of selling an actual physical or...

Question 7

To reassure customers,all e-commerce sites should develop and display a ____ policy stating how collected customer information will be used.
A)business model
B)customer
C)privacy
D)database

Accepted Answer

A privacy policy is a statement or legal document that discloses some or all of the ways a party gathers, uses, discloses, and manages a customer or client's data. It is crucial for e-commerce sites to have a comprehensive privacy policy to build trust with their customers and ensure their personal information is secure.

Question 8

Case 11-2
Sharon is a photographer who works for various wildlife magazines.In order to save money,she buys used digital photography equipment from the Internet.
-Sharon has a different password for each Web site that she uses.However,she is afraid of forgetting some of these passwords and being unable to access her records.The best solution is for her to use ____.
A)shopping cart software
B)storefront software
C)banner ads
D)a digital wallet

Accepted Answer

The best solution for Sharon to remember her passwords and access her records is to use a digital wallet. This software securely stores login and payment information for various websites, allowing for easy and safe access without the need to remember multiple passwords. While shopping cart and storefront software are used for e-commerce transactions, and banner ads are used for advertising purposes, they do not address Sharon's password management concerns.

Question 9

Case 11-1
John operates an online store,which he uses to sell homemade T-shirts and other articles of clothing.
-John recently received a contract to print T-shirts for the US Department of Justice.This is an example of a ____ transaction.
A)B2C
B)B2B
C)B2G
D)C2C

Accepted Answer

B2C refers to business-to-consumer transactions where a business sells products or services directly to individual consumers. 
B2B refers to business-to-business transactions where a business sells products or services to other businesses. 
C2C refers to consumer-to-consumer transactions where individual consumers sell products or services to other individual consumers. 
B2G refers to business-to-government transactions where a business sells products or services to government agencies. Since John is selling T-shirts to the US Department of Justice, which is a government agency, this is an example of a B2G transaction. Therefore, the best choice is C.

Question 10

Many ____________________ are available to gather prices,shipping,and delivery information from multiple sites for a particular product and summarize the results to help locate the best buys from potential vendors.

Accepted Answer

The answer of Many ____________________ are available to gather prices,shipping,and...

Question 11

The ____________________ model includes any type of e-commerce transaction taking place between two businesses.

Accepted Answer

The answer of The ____________________ model includes any type of...

Question 12

Case 11-1
John operates an online store,which he uses to sell homemade T-shirts and other articles of clothing.
-John wants to reduce some of his day-to-day burden of inventory management and shipping.He should look into a(n)____.
A)order-fulfillment company
B)electronic storefront
C)brick-and-mortar store
D)smart card

Accepted Answer

An order-fulfillment company would be the best choice for John as it would take care of inventory management and shipping, reducing his day-to-day burden. This would leave John free to focus on creating and marketing his products. Electronic storefronts and brick-and-mortar stores would require John to manage his inventory and shipping on his own, while smart cards have no relevance to this particular scenario.

Question 13

Case 11-1
John operates an online store,which he uses to sell homemade T-shirts and other articles of clothing.
-Some of John's customers want to buy Christmas presents for their friends,but are unsure of what to select.John should encourage these customers to purchase ____ that the recipients can redeem at a later date.
A)digital wallets
B)digital gift certificates
C)smart cards
D)electronic storefronts

Accepted Answer

John should encourage his customers to purchase digital gift certificates that the recipients can redeem at a later date. This will provide flexibility for the gift recipient to select their desired item from John's online store. Digital wallets, smart cards, and electronic storefronts are not relevant in this context for solving the customer's problem.

Question 14

Both manufacturers and online retailers-often called ____________________ -can sell directly to customers via their Web sites.

Accepted Answer

The answer of Both manufacturers and online retailers-often called ____________________...

Question 15

Many businesses have both brick-and-mortar stores and an online store.These businesses are sometimes referred to as ____________________ stores.

Accepted Answer

The answer of Many businesses have both brick-and-mortar stores and...

Question 16

____ tags are used by many (but not all) search engines to classify the Web page when it is added to a search database.
A)Page
B)Search
C)Site
D)Meta

Accepted Answer

Meta tags are used by many search engines to classify the Web. Meta tags provide information about a web page, such as its title, keywords, and description. This information is used by search engines to index the page and rank it in search results. Page, search, and site tags are not commonly used for classification by search engines.

Question 17

____ are special HTML or XHTML codes that provide information about a Web page and that are inserted into a Web page’s code at the time the page is created.
A)Meta tags
B)Beta tags
C)Zeta tags
D)Theta tags

Accepted Answer

Meta tags are special HTML or XHTML codes that provide information about a Web page, such as its title, keywords, and description. They are placed in the head section of the HTML or XHTML document and are invisible to the user. Search engines use these tags to help index and rank the page.

Question 18

____ seals are issued by the Certificate Authority issuing the site's SSL or EV SSL certificate and are designed to remind shoppers that the site is protected by that certificate.
A)Privacy
B)Protection
C)Warranty
D)Security

Accepted Answer

Security seals are issued by the Certificate Authority and placed on a website to provide a visual indicator to visitors that the website is secured by SSL or EV SSL protection, ensuring their information and transactions are encrypted and transmitted securely.

Question 19

One of the most recognized privacy seals is the ____ trustmark.
A)PayPal
B)TRUSTe
C)SimpleTech
D)Peer Impact

Accepted Answer

TRUSTe is a well-known privacy seal that provides third-party verification of a website's privacy practices. It is recognized by both consumers and industry experts as a trustworthy and reliable privacy seal. The other options (PayPal, SimpleTech, Peer Impact) do not have the same level of recognition or focus on privacy protection.

Question 20

The goal of ____ is for your Web site to be listed as close as possible to the top of the search result hits that are displayed when an individual performs a Web search using keywords related to your site or business.
A)VOD
B)SSO
C)OTP
D)URLP

Accepted Answer

The answer of The goal of ____ is for your...

Quiz 11: E-Commerce

For businesses that already have an existing Web site and just need to add ordering capabilities and checkout procedures to that site,____ can be used.

One option for online ads that is quickly moving into the forefront is the use of ____-that is,ads that are targeted to individuals based on their preferences,buying habits,or interests.

If you own the trademark to your business name,the ____ Consumer Protection Act protects your trademark in cyberspace.

-The accompanying figure shows a ____ seal.

Instead of selling an actual physical or electronic product to customers,____________________ sites sell access to online services.

To reassure customers,all e-commerce sites should develop and display a ____ policy stating how collected customer information will be used.

Case 11-1 John operates an online store,which he uses to sell homemade T-shirts and other articles of clothing. -John recently received a contract to print T-shirts for the US Department of Justice.This is an example of a ____ transaction.

Many ____________________ are available to gather prices,shipping,and delivery information from multiple sites for a particular product and summarize the results to help locate the best buys from potential vendors.

The ____________________ model includes any type of e-commerce transaction taking place between two businesses.

Case 11-1 John operates an online store,which he uses to sell homemade T-shirts and other articles of clothing. -John wants to reduce some of his day-to-day burden of inventory management and shipping.He should look into a(n) ____.

Both manufacturers and online retailers-often called ____________________ -can sell directly to customers via their Web sites.

Many businesses have both brick-and-mortar stores and an online store.These businesses are sometimes referred to as ____________________ stores.

____ tags are used by many (but not all) search engines to classify the Web page when it is added to a search database.

____ are special HTML or XHTML codes that provide information about a Web page and that are inserted into a Web page’s code at the time the page is created.

____ seals are issued by the Certificate Authority issuing the site's SSL or EV SSL certificate and are designed to remind shoppers that the site is protected by that certificate.

One of the most recognized privacy seals is the ____ trustmark.

The goal of ____ is for your Web site to be listed as close as possible to the top of the search result hits that are displayed when an individual performs a Web search using keywords related to your site or business.