To celebrate the new year, Hathaway Insurance sent each of its clients a calendar.Because the calendar contained the name, logo, and slogan of the insurance agency, this message must be considered a sales message, not a social business message.

Question

Quizplus · Accepted Answer

The primary purpose of sending a calendar with the company's name, logo, and slogan is to maintain customer goodwill and keep the company in the minds of its clients throughout the year, which is more aligned with a social business message rather than a direct sales message.

To Celebrate the New Year, Hathaway Insurance Sent Each of Its